Kevin Durant launches movement

Kevin - Durant shooting three goals this season , but most observers are only familiar with two of them .

Everyone wanted to know Durant led Oklahoma City NBA championship .

Everyone knows he wants to win his first MVP trophy. But the league 's top scorer , said his third goal is equally important :2014 winter classic jerseys spread the word , kind to others is the ultimate symbol of power .

"I just want people to know that kindness is not a sign of weakness , " Durant said Wednesday at the launch of his "strong and kind " campaign.

"This is my approach to the game and if you see me play, I'm barking guy , I say junk , I was physical , but at the same time , if you fall on the ground, I'll help you up , and after the game , we will discuss as a friend , so it's not a weakness is a kind person. everybody says good finish , but I'm trying to change that . "

Durant has the form of a healthy snack food companies to promote this initiative , which aims to challenge entrenched stereotypes ,winter classic jerseys 2014 redefining the power and goodness of cultural values ​​.

In doing so , Durant and types have set up a website - www.strongandkind.com - which requires people to commit these five principles:

• There is a kind of courage when others may not

• Look out for those who can not look out for themselves

• stand up when others would prefer to come to the fore Toronto Maple Leafs winter classic jerseys 2014

• make their world than they found a friendly place

• As strong and kind

Thunder All-Star hoping to get 100 million people, committed to the site to follow these guidelines. As part of the plan ,Detroit Red Wings winter classic jerseys 2014 in the form of donated $ 1 million - Kevin Durant charitable foundation.

Durant said that from the form of the money will go toward a homeless shelter , he hopes to have built-in.

"One of my biggest things you want to do is to create a home for homeless people," Durant said. " To help them stand up and teach them life skills , and help them get jobs, we are in the beginning stages of it , but it's growing , and I look forward to building it in the future ."

Durant , who grew up near Washington, DC, said his experience as a young man was his inspiration, began a " strong and caring people " part of the campaign .

"Growing up and walk around the streets of Maryland , to see so many people struggling , I always wanted to help out,cheap nhl jerseys even as a child , he said," Now, I'm lucky to be placed by playing basketball blessings on this platform is to make a good income , I would like to do as much as I can to help them.

"This is really near and dear to my heart , I just want to change how people look good, a lot of people use it as a weak association , but I think you have to be really strong is kindness and respect ."china nhl jerseys